College of the Rockies
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Duaa Shahzad
Duaa Shahzad
Learner - She / Her
(1)
3
Location
Toronto, Ontario, Canada
Bio

I am a student in my 4th year of the Graphic Communications Management program at TMU (pursuing a concentration in Packaging). With a passion for project and brand management I am a creative at heart! I have worked as a freelance web/print designer across startups and student groups since 2023, helping my clients to build brands and content that resonates with others. With my ability to take initiative and collaborate in a team setting, I can manage multiple client relationships and time sensitive projects from start to finish.

Resume
Duaa_Shahzad_Resume_FuturePath2025.pdf
Portals
Categories
Branding & style guides Graphic design Illustration UI design UX design

Skills

Backlinks 1 Brand awareness 1 Coaching 1 Content strategy 1 Meta tags 1 Search engine optimization 1 Social media 1 Social media content 1 Social media sharing 1 Target audience 1

Socials

Latest feedback

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Maia Michaels
Maia Michaels
east van coaching
May 4, 2024
Team feedback
Coaching Social media Target audience Brand awareness Meta tags Social media sharing Content strategy Social media content Search engine optimization Backlinks
We LOVED working with Duaa!!! So much initiative, very creative, and a wonderful, positive presence. We are very fortunate to have connected and look forward to continuing this working relationship!
Riipen Level UP 🚀
Level UP: September 2023 - March 2024
Riipen Level UP 🚀
east van coaching
Website and Social Media Building for East Van Coaching
east van coaching

Achievements

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Community Builder
Issued by Riipen
The Community Builder achievement is awarded to learners who provided feedback to project partners at the conclusion of their project, helping to create a better experiential learning ecosystem for all participants.
May 4, 2024
Work-Integrated Learner
Issued by Riipen
The Work-Integrated Learner achievement is awarded to learners who applied their skills to a real-world problem by completing a project for an external partner. These learners provided real benefit to businesses while developing experience.
May 4, 2024
Project Participant
Issued by Riipen
The Project Participant achievement is awarded to learners who start their first project, demonstrating their commitment to putting learned skills to practice.
Apr 5, 2024

Recent projects

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east van coaching
east van coaching
Vancouver, British Columbia, Canada

Website and Social Media Building for East Van Coaching

The main goal for the project is to create a professional and engaging website for East Van Coaching, as well as to establish a strong presence on social media platforms to increase brand awareness and reach potential clients. This will involve several different steps for the students, including: - Meeting with the East Van Coaching team to understand their brand, mission, and target audience. - Designing and developing a user-friendly website that accurately represents East Van Coaching's services and values, or adapting existing website. - Creating and setting up social media accounts on platforms such as Facebook, Instagram, and LinkedIn. - Developing a content strategy for social media to engage with the target audience and drive traffic to the website. - Implementing SEO best practices to improve the website's visibility and ranking on search engines. - Integrating social media plugins and features into the website to encourage social sharing and interaction.

Matches 1
Category Website development + 4
Closed

Work experience

Graphic Designer (SDZ Student-In-Residence Program)
Happy Food Sleuth
Toronto, Ontario, Canada
September 2023 - December 2023

-Created brand guidelines for the Solphul Foods brand.
-Designed packaging for caffeine bar product.
-Developed a website for the Soulphul Foods brand as per developed brand guidelines.
Graphic Designer
StyleCircle
Toronto, Ontario, Canada
September 2023 - Current

-Designed graphics for projects in coordination with editorial and visual team.
-Communicated ideas for visuals & individual projects
with the Art Director.
Creative Associate
GCM Colloquium
Toronto, Ontario, Canada
September 2023 - Current

-Designed graphics and promotional material as per
brand guidelines.
-Designed event sponsorship package as per brand
guidelines.
-Designed an original mascot for event promotion.
-Communicated ideas for graphic and promotional
material with the VP of Marketing.
Website Coordinator
Graphic Communications Management Course Union
Toronto, Ontario, Canada
July 2023 - Current

-Designed webpages as per brand guidelines.
-Managed site content to keep up to date.
-Copywriting for site content.
-Communicated ideas for site design and new webpages with the VP of Marketing.

Education

Bachelor of Technology (B.Tech), Graphic Communications Management
Toronto Metropolitan University (formerly Ryerson University)
September 2022 - June 2026